Turtles Swim School

The Client

A family – run swim school based in North London and offering group and private classes for babies and children aged from 6 months up. Turtles Swim School teach relaxed, child-led classes with a focus on bonding and promoting a love of the water from a young age. 

The Brief

The client needed an intuitive site with an approachable and relaxed look to mirror the school’s ethos. Because the swim school prefer to speak to clients one to one during the booking in process, they opted for an easy to use registration form over a full booking system. It was important that clients were able to access important practical information including term dates and prices quickly and easily.

Banners and social media images were designed by The Highboard Creative to align with the branding, as well as registers, invoices and uniform for teachers.

The Design

Turtles Swim School wanted an uncluttered design with focussed text. A simple, three page site was chosen with the option of adding a blog to elaborate further.

The Tiny Turtles watercolour logo was designed by Sean Tidy from The Design House to represent the parent and child side of the brand.
The classic Turtles logo was designed in house by The Highboard Creative to represent the classes for older children.